LG OLED TVs Unveil Key Upgrades for 2024: A Sneak Peek Ahead of CES

As the tech world gears up for CES 2024, LG is taking the lead in providing a sneak peek into one of its flagship products—OLED TVs. In the highly competitive landscape of high-end displays, LG faces formidable challenges from rivals Samsung and Sony. However, LG aims to maintain its edge with significant upgrades in its OLED lineup, particularly focusing on advancements in AI-based picture processing. In this article, we’ll delve into the key upgrades LG is introducing for its OLED TVs in 2024.

Advancements in AI-Based Picture Processing

At the core of LG’s 2024 OLED announcements is a significant stride in AI-based picture processing. The introduction of the all-new a11 AI Processor is a highlight, claiming a remarkable “70 percent improvement in graphic performance and a 30 percent faster processing speed.” This translates to a crisper picture, with AI-based processes enhancing everything from color accuracy to overall clarity. While not all of LG’s latest OLEDs will feature the a11 chipset, the company assures improvements in AI processing across its entire 2024 OLED TV lineup.

MLA Technology and Refresh Rate Upgrades

Micro Lens Array (MLA) technology, known for boosting brightness, is expanding its presence in LG’s OLED lineup. Initially introduced in select panels last year, MLA technology is set to feature in more models, contributing to enhanced display luminosity. Additionally, a significant majority of LG’s OLED TVs in 2024 will boast an upgraded 144Hz refresh rate, aligning with competitors like Samsung and aiming to deliver smoother motion for a superior viewing experience.

2024 LG OLED TV Lineup Overview:

LG M4

Screen sizes: 65”, 77”, 83”, 97”
Processor: a11 AI Processor 4k
MLA technology: Yes
Refresh rate: 144Hz
HDMI 2.1 inputs: Yes (4)

The M4, the flagship OLED TV, introduces a wireless design, housing inputs and processors in a separate box. With MLA technology, HDMI 2.1 inputs, and a 144Hz refresh rate, it represents LG’s top-tier offering with cutting-edge features.

LG G4

Screen sizes: 55”, 65”, 77”, 83”, 97”
Processor: a11 AI Processor 4k
MLA technology: Yes
Refresh rate: 144Hz
HDMI 2.1 inputs: Yes (4)

Following the success of the G3, the G4 continues the tradition with MLA technology, HDMI 2.1 inputs, and a 144Hz refresh rate, catering to those seeking top-notch picture quality and gaming performance.

LG C4

Screen sizes: 42”, 48”, 55”, 65”, 77”, 83”
Processor: a9 AI Processor 4k
MLA technology: No
Refresh rate: 144Hz
HDMI 2.1 inputs: Yes (4)

Positioned as the successor to the award-winning C3, the C4 maintains affordability without compromising on features. While lacking MLA technology, it offers a respectable 144Hz refresh rate and four HDMI 2.1 inputs.

LG B4

Screen sizes: 42”, 48”, 55”, 65”, 77”, 83”
Processor: a8 AI Processor 4k
MLA technology: No
Refresh rate: 120Hz
HDMI 2.1 inputs: Yes (4)

The B4, serving as the entry point, strikes a balance between affordability and performance. With a leaner set of features, it remains an attractive option for those seeking a more budget-friendly OLED TV.

A sneak peak

As LG sets the stage for CES 2024, the unveiled upgrades in its OLED TV lineup showcase the company’s commitment to pushing the boundaries of display technology. With advancements in AI-based processing, the integration of MLA technology, and notable refresh rate upgrades, LG aims to captivate consumers with an array of choices catering to various preferences and budgets. As CES unfolds, the tech community eagerly awaits further details and hands-on experiences with these next-gen OLED TVs. Stay tuned for comprehensive coverage as major announcements from other TV brands are expected in the days ahead.

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